Safety by Design View website

Rather than retrofitting safeguards after an issue has occurred, Safety by Design focuses on the ways technology companies can minimise online threats by anticipating, detecting and eliminating online harms before they occur.

This proactive and preventative approach focuses on embedding safety into the culture and leadership of an organisation. It emphasises accountability and aims to foster more positive, civil and rewarding online experiences for everyone.

It encourages technology companies to alter their design ethos from ‘moving fast and breaking things’ or ‘profit at all costs’ to ‘moving thoughtfully’, investing in risk mitigation at the front end and embedding user protections from the get-go.

All Safety by Design initiatives have been developed through in-depth research and consultation with industry for industry.